Immersive Wire

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The strategy behind the Apple Vision Pro

Apple designed a spatial computer that blends the virtual and real worlds together, potentially focusing on customer lifetime value over the ecosystem.

Tom Ffiske6 months ago

The metaverse is quiet, not weak

Some musings on the state of the market as we enter a new year.

Tom Ffiske2 months ago

The AI Pivot: Why immersive tech companies need to tread carefully

The rise of AI is positive, yet there are large risks ahead.

Tom Ffiskea month ago

Finland unveiled its strategy to be a metaverse global leader by 2035

The Immersive Wire - 4 December 2023 (Monday Briefing)

Tom Ffiske2 days ago

Vrgineers launched the XTAL 3 CAVU MR headset

The Immersive Wire - 27 November 2023 (Monday Briefing)

Tom Ffiske9 days ago

Aonic acquires nDreams for close to $110m

The Immersive Wire - 20 November 2023 (Monday Briefing)

Tom Ffiske16 days ago

Social VR survey unveils economic and romantic trends

The Immersive Wire - 13 November 2023 (Monday Briefing)

Tom Ffiske23 days ago

Introducing the Immersive Wire Chat Companion

A system based on a mix of GPT-4 and my own database. It is built on trusted and up-to-date information on the metaverse and spatial computing, sourced from a curated deck by mysel

Tom Ffiske24 days ago

What are the economic benefits of social VR?

A new study goes into detail on the benefits of social VR for the economy, with additional trend son identity and relationships.

Tom Ffiske24 days ago

The AI Pivot: Why immersive tech companies need to tread carefully

The rise of AI is positive, yet there are large risks ahead.

Tom Ffiskea month ago

VR is now on the ISS

The Immersive Wire - 6 November 2023 (Monday Briefing)

Tom Ffiskea month ago

What's the vibe at Europe's XR events?

The Immersive Wire - 30 October 2023 (Monday Briefing)

Tom Ffiskea month ago

Stereopsia Europe was a lot of fun

The Immersive Wire - 23 October 2023 (Monday Briefing)

Tom Ffiskea month ago

Apple may make a cheaper headset with no external display

The Immersive Wire - 16 October 2023 (Monday Briefing)

Tom Ffiske2 months ago

Immersed cancelled its cheaper headset

The Immersive Wire - 9 October 2023 (Monday Briefing)

Tom Ffiske2 months ago

Why did a cheaper headset get cancelled?

Immersed cancelled its cheaper headset as 96% of people didn’t want it.

Tom Ffiske2 months ago

Meta unveiled new Ray-Ban glasses that can livestream stream and take AI enquiries

The Immersive Wire - 2 October 2023 (Monday Briefing)

Tom Ffiske2 months ago

What are the new Ray-Ban Meta smart glasses?

All that you need to know about the new specs announced at Meta Connect.

Tom Ffiske2 months ago

What does it take to curate VR sections of film festivals?

Joe Hunting, co-curator of Raindance Immersive, explores themes and trends he has noticed.

Tom Ffiske2 months ago

The metaverse is quiet, not weak

Some musings on the state of the market as we enter a new year.

Tom Ffiske2 months ago

UK politicians wear avatars as they lay out a web3 plan

The Immersive Wire - 25 September 2023 (Monday Briefing)

Tom Ffiske2 months ago

What's the point of a metaverse standards register?

Christine Perey answers why the Metaverse Standards Forum is looking into it.

Tom Ffiske2 months ago

Why did UK politicians wear metaverse avatars?

British politicians laid out their blockchain and web3 vision during a recent event, wearing avatars in the process.

Tom Ffiske2 months ago

Unity announced an install fee, which will impact VR devs in particular

The Immersive Wire - 18 September 2023 (Monday Briefing)

Tom Ffiske3 months ago

China issued a three-year strategy for building the metaverse industry

The Immersive Wire - 11 September 2023 (Monday Briefing)

Tom Ffiske3 months ago

Bomb Pop sold 20m virtual units within the first week in Roblox

The Immersive Wire - 4 September 2023 (Monday Briefing)

Tom Ffiske3 months ago

A location-based VR game reached $23m in ticket sales

The Immersive Wire - 28 August 2023 (Monday Briefing)

Tom Ffiske3 months ago

Turning 30: Lessons and mistakes from a PR turned tech strategist

Some lessons from seeing the industry grow since 2016.

Tom Ffiske3 months ago