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A location-based VR game reached $23m in ticket sales

The Immersive Wire - 28 August 2023 (Monday Briefing)

Executive summary

Welcome to your weekly briefing on the metaverse and spatial computing. Here are your snippets to sound smarter in meetings this week:

  • Headline: Sandbox VR’s hit LBVR experience, Deadwood Valley, generated $23m in ticket sales in its first year (analysis below).

  • Leak: The Meta Quest 3 may come out on 10 October, according to a potential leak.

  • Stat of the week: Only 8% of people are familiar with Web3, according to research by YouGov and Consensys. 

  • Article: I turned 30 recently, and wrote an introspective piece on some (work-related) lessons I learned.

  • Other stories: Abu Dhabi made a VR tour of Yas Island, Walmart organised a back-to-school experience, and Roblox has 47% of spenders that come from the US (more below).

  • Poll: 59% of readers want more funding for their business, with the second most popular option being more resources for scaling (more below).

As you may know, I also work at Accenture as a content expert within the metaverse group. If you need some help in customer, enterprise or industrial scenarios, let me know and I can connect you with someone in the business 👍

Tom Ffiske, Editor of the Immersive Wire

Analysis

Sandbox VR’s LBVR experience, Deadwood Valley, generated $23m in ticket sales in its first year.

  • This is great to see. I played at Sandbox VR a few times, and I have always had a good time. Great to see it soar a little further!

  • Also remarkably it is comparable to the revenue of many other headset games. Still, I'd love to learn more about the profitability of LBVR at the moment, but a few million in revenue is a strong performance.

Poll: What kind of support do you want for your business?

The results were not close; 59% of readers want more funding for their business, with the second most popular option being more resources for scaling. None wanted expertise or advice for growth.

For the poll this week - if you wish to contribute your thoughts, consider doing so below!

What are your feelings for September through to December?

Responses may be used in the next edition of the Immersive Wire, if you add your name to the response after clicking.

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Other notable stories

Got any stories? Let me know at tom (at) immersivewire (dot) com.

Help corner

If you have a problem that you think could be solved by another reader of The Immersive Wire and would like to be connected, let me know at tom (at) immersivewire (dot) com.

  • Metaverse.EU is a great newsletter that I trust on EU activities and spatial technologies. Consider signing up if you want to be kept abreast on these topics.

Note: The Immersive Wire is run by Tom Ffiske, who also works within Accenture’s metaverse group. The contents of the newsletter should not be regarded as Accenture’s views.