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The Immersive Wire - 13 January 2021

January 13, 2021

By Tom Ffiske // 13 January 2021Been forwarded the newsletter? Consider signing up if you like what you see.My Instagram is now a graveyeard of attempted hobbies, from Warhammer to pig bao buns. Most of my posts are not related to VR/AR, but do follow me if you want a peek on what I am up to.

Connect with the Igloo Vision team on LinkedIn.

The Main Story

Let's talk about Reality Check, the new book by Jeremy Dalton.

Half the time I read it in a bath, so the pages are as crinkled as a weathered potato. Whoops.

For those who don't know, there are a few VR/AR books that are comparable to

Reality Check

. Jaron Lanier's

provides a history of the subject, which contextualises how far we've come. Blake J. Harris'

focuses more on the history of Oculus and its relationship with Facebook. But the most comparable is Jeremy Balienson's

which provides a general overview of VR with some thoughts on the future.

provides an overview as well, with a comedic twang. Well, I try to anyway.

Among the corpus, Reality Check is a smooth and buttery read.

While veterans may not learn much, it provides a great launch point for businesses interested in the technology and how it can help them. The book isn't bogged down, surfing through arguments and peppering the text with strings of references to back up its points. The last part of the book is my favourite, tackling the misconceptions with a steady hand and a strong arugment.

One con is the high cost of the book

, so this should be a book bought by businesses who are curious about the industry and want an in-depth read on the topic. And as I mentioned, much of it might not be for veterans who have been around for a while. But for the rest,

Sponsored message from Igloo Vision

A great marketing technique is to show your customers the work that went into making your product

. Find out how

, a motorhomes dealer, uses Igloo Shared VR to transport its customers to the factory behind the iconic Airstream brand. And check out our

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Analysis of the top stories

Got a news story? Let me know at tom (at) virtualperceptions (dot) com.

From smart glasses to funding calls,

a lot of news came from inside and outside of Consumer Electronics Show (CES).

 

I've compiled the top stories, with a little analysis at the end. For now, browse the bolded company names and click on what you fancy:

So we have a lot of news on smart glasses

, but we don't know how good they are. The issue with a virtual CES is that people can't get their hands on them and have a go, which is a shame. Still, time will tell how good they are.

What is it with OHDs and green? Photo credit: Vuzix.

Jobs Board

Graphics Programmer

- Farnborough -

Senior Rendering Programmer

- Amsterdam -

UE4 Tech Lead

- Contract -

Lead Unity Developer

- Contract -

Job roles by:

Want help finding the right candidates for your roles? Connect with the team on LinkedIn.

That's all for this week! Want to have a chat, let me know about a news story, or talk business? Either reply to this email, or contact tom (at) virtualperceptions (dot) com. Have an excellent day!