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Rokid unveiled ‘Rokid Max’ AR glasses
The Immersive Wire - 27 March 2023 (Monday Briefing)
Tom Ffiske
March 27, 2023
Executive summary
Welcome to your weekly briefing on the metaverse. Here are your snippets to sound smarter in meetings this week:
Headline: Meta implies that the metaverse is ‘just’ VR, according to a recent blog post (analysis below).
Stat of the week: Animoca Brands slashes the target of its fund by 20%.
Conversation-starter: XRSI announced the Standard Definition for the Metaverse.
(It is bold for a company to suggest a ‘standard’ definition, so I am unsure if this will be more widely adopted. If it does, I will eat a Ghost Pepper sometime).
Interesting read: Tim Sweeney explains how the metaverse will ‘actually’ work.
Other stories: Immerse UK’s awards have their final day for entries today, Persil added QR codes to its packaging to help visually-impaired customers, and Rokid launched its next-generation AR glasses, the Rokid Max, for $439 (more below).
Not been the best week personally, but The Last of Us has been a highlight. Some point towards the inherent strength of the original game’s narrative transferring to the show. I agree, but it’s also supported by incredibly strong writing (see episode 3) and excellent acting from the ensamble. Not one to miss.
Analysis
Meta implies that the metaverse is predominantly VR, according to its work lobbying in Europe.
Basically, Meta argued that the development of the metaverse will not require telco companies to grow capital spending, as it will be predominantly accessible via VR devices. The argument falls on network fee proposals, which Meta argues against in a blog post. “Meta is investing to build a more reliable and efficient internet, it says. “We welcome working with telecom operators to achieve this goal – but this must be based on evidence.”
Does that mean the metaverse is VR? Not quite. We know that the metaverse is being accessed via laptops and phones, depending on your platform of choice. And even I don’t think VR will be the main way people will access the next iteration of the internet.
I believe the headline is being extrapolated in the wrong direction. Rather than saying that the metaverse is just VR, Meta is focusing on how it is being used today. Currently, the company is focusing on the VR side within the view of telco companies acting today to implement a network fee. Meta meanwhile focuses on the long-term view that VR devices are not required to access the metaverse, and other future devices not needing it either. We may see a shift as the input devices change.
Other notable stories
Got any stories? Let me know at tom (at) immersivewire (dot) com.
Hadean raised $5m to grow its metaverse infrastructure work.
Immerse UK’s awards have their final day for entries today.
Immutable and Polygon Labs announced a strategic alliance.
Microsoft’s Azure platform will host NVIDIA DGX Cloud for AI supercomputing, which is linked to its industrial metaverse strategy.
Persil added QR codes to its packaging to help visually-impaired customers.
Pico added FitXR, a fitness app, to its library.
Rokid launched its next-generation AR glasses, the Rokid Max, for $439.
Spatial announced the graduation of its Creator Toolkit to beta.
TheMall and STARBURST announced the launch of their newest virtual world, STARBURST JUICYVERSE.
I asked my girlfriend if she would like to call our home the ‘juicyverse,' and she politely ignored me for the rest of the evening.
Help corner
Need some assistance from other readers? Let me know at tom (at) immersivewire (dot) com.
Headonists, a UK-based XR community, is looking to compile XR-related events within a single calendar. The calendar itself can be found here, and the submission is here.
That's all for this week! Want to have a chat, let me know about a news story, or talk business? Contact tom (at) immersivewire (dot) com. Have an excellent day!