What do devs think of the Vision Pro?

Executive summary

Welcome to your weekly briefing on the metaverse and spatial computing. Here are your snippets to sound smarter in meetings this week:

• Headline: Developer interest in the Apple Vision Pro is positive, not negative (analysis below).

• Conversation-starter: China's Ministry of Industry and Information Technology (MIIT) released a list of 60 experts selected by Beijing, to help define standards for the metaverse.

• Other stories: The XR Association released its State of the Industry report, and TeamViewer struck a strategic partnership with AR startup Almer (more below).

Analysis

Developer interest in the Apple Vision Pro is positive, not negative.

• What types of apps are most popular? I spoke to Unity who dropped the range in development: “In addition to gaming, we're also seeing enthusiasm from other industries like auto manufacturers, health and wellness and more who are pushing the boundaries of customer experience and interaction.”

• I also spoke to a few developers and the sentiment seems positive, overall. Some are starting small. Contxtual, a user experience agency, is making a small app to compile a variety of volumetric experiences, all focused on useful ambient information visualisations. Meanwhile, Sandblox is a mixed reality game focused on collaborative creation of physics-based courses and puzzles. Many companies are building a smaller-scale experience on the side, then releasing on the new platform to see how it performs.

• The question is whether they will stick around after Autumn of this year.

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Other notable stories

Got any stories? Let me know at tom (at) immersivewire (dot) com.

• ImmerseUK is now the Innovate UK Immersive Tech Network.

• NeuroSync Labs announced C-Infinity on Kickstarter. The C-Infinity is a 21st-century neuro-digital interface that allows gamers to play games in VR using tech that reduces motion sickness.

• The Polys Awards, a WebXR event, will take place on 3 March.

• Refract Technologies unveiled the AXIS Lite, an untethered plug-and-play motion-tracking system.

• Resolution Games announced a collaboration Hasbro to create the world’s first virtual reality video game set in the Dungeons & Dragons universe.

• Synth Riders unveiled the "Electro Swing Essentials 2" music pack.

• TeamViewer struck a strategic partnership with AR startup Almer.

• Valkyrie Industries released a new standalone VR fitness app, EIR Training Lite.

• The XR Association released its State of the Industry report.

Help corner

If you have a problem that you think could be solved by another reader of The Immersive Wire and would like to be connected, let me know at tom (at) immersivewire (dot) com.

Note: The Immersive Wire is run by Tom Ffiske, who also works within Accenture’s metaverse group. The contents of the newsletter should not be regarded as Accenture’s views.