The Metaverse: A Professional Guide is out 2 February 2022

Readers know that I have a less-than-rosy view of current metaverse discussions. Pundits oscillate between sense and nonsense, exploring vague ideas with unclear words that fogs discussions.

The lack of clarity is a shame, because as someone who has followed the space for some time, there is plenty to discuss and be optimistic about. Many parts of immersive technologies tie into metaverse discussions which people should see, based on my experiences across the spectrum.

I’ve been writing about immersive technologies since 2016, through a small blog that I started in London. The blog evolved into a twice-weekly newsletter called the Immersive Wire, which you are reading now. The newsletter has exploded since then, and I have met a range of amazing people – who will all be profiled in this book.

Above all, this book comes from the heart. An honest, no-bullshit outlook of the metaverse and its development, from someone who has seen both the good and the bad. I hope you enjoy the journey.

So, what is it about? As the metaverse develops, conversations around the topic have been cluttered and opaque. What is the metaverse? Why is the metaverse important? And what will the metaverse look like?

The Metaverse: A Professional Guide sorts the sense from the nonsense, giving experts insights and guidance on how to navigate the burgeoning world of immersive technologies. By the end, you will have a firm grasp of the metaverse and all the contingent technologies that link to its foundations.

Chapters of the book:

  • Preface – How the metaverse coincides with immersive technologies
  • Overview of VR, AR, and the metaverse
  • Hopping through a metaverse
  • The right design principles for building immersive products
  • The long-running ramifications of Covid-19
  • Charting the business direction
  • AR glasses: Hype and realism
  • Alternative uses of immersive technologies
  • A commentary on the VR/AR and metaverse industry
  • Immersive and the arts
  • Meta’s seismic influence
  • How to market immersive technologies
  • Bibliography

How to order the book

The book will start selling on 2 February, and there are two ways to be kept updated for when the book is ready. The first is to register your interest in this Google Form, where you will be contacted when the book is ready to buy. The form takes thirty seconds to fill.

The other is to subscribe to the Immersive Wire, which will also come with book previews and small insights. Plus you get high-quality analysis of immersive technologies and the metaverse enjoyed by 3,600 professionals just like you, so I hope you enjoy the ride! The newsletter is sent twice a week, with a news digest on Wednesdays and long-form content on Sundays.

Got any questions? Feel free to drop me a note at tom (at) immersivewire (dot) com.


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